ANNOUNCEMENT / PRESS RELEASE

Selkirk Named an Official Paddle of APP

APP Selkirk Press release

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CHICAGO –The Association of Pickleball Professionals (APP) announced today a multi-year agreement with Selkirk to be an Official Paddle of the APP.

Selkirk is one of the leading brands in pickleball paddle technology. Designed, engineered, and handcrafted in the USA, Selkirk paddles offer 360° Proto Molding, a lightweight polypropylene core, and Pro Spin+ technology to support more power, more spin, and better control for all players. Selkirk currently sponsors top 15-ranked pros Susannah Barr, Mary Brascia, Andrei Daescu, and James Ignatowich, all mainstays of the APP Tour.

As part of Selkirk’s sponsorship, the brand will immerse itself at all APP Tour events, including on-site activation spaces, signage, and hospitality opportunities, as well as promotion on social media and APP Tour livestream productions.

“Selkirk has grown into one of the leading brands for high-performance pickleball paddles – their technology is a true difference-maker,” said APP Founder Ken Herrmann. “The APP is proud to partner with them as an Official Paddle of the tour and continue to grow our two brands.”

“We are excited to partner with the APP, the official tour of USA Pickleball. The APP and USA Pickleball are actively working to grow pickleball and the tour showcases top athletes of pickleball,” said Selkirk Co-Founder and Co-CEO Mike Barnes.

“Selkirk is actively working to grow our pro team and partnering with APP will be critical to find up-and-coming pros as well as feature our leading performance products to pickleball viewers across the country.”

The APP Tour continues its 2022 slate with the APP Sacramento Open, which begins Thursday in Roseville, Calif. The tournament will be livestreamed on APPTV, available on YouTube and the APP Tour Facebook page.

About the APP Tour
Founded in 2019, the Association of Pickleball Professionals (APP) serves amateurs, professionals, and senior professionals in one of the fastest growing sports in the country. It is the first and only officially sanctioned tour of USA Pickleball. The 2022 APP Tour slate has over 30 tournaments including four international events, with more than $2 million in prize money. The APP Tour also prides itself on developing the next generation of champions through its Next Gen Series and other youth initiatives.

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Media Contacts:
Daniel Sagerman
dsagerman@intersport.global