ANNOUNCEMENT / PRESS RELEASE
ProXR Named an Official Paddle of APP Tour
ProXR Press release
CHICAGO (August 29, 2022) – The Association of Pickleball Professionals (APP) Tour announced today a multi-year agreement with ProXR Pickleball to be an Official Paddle of the APP Tour.
As part of ProXR Pickleball’s sponsorship, the brand will immerse itself at all APP Tour events, including on-site activation spaces, signage, and hospitality opportunities, as well as promotion on social media and APP Tour livestream productions.
ProXR Pickleball is a leader in product innovation and technology. ProXR Pickleball’s proprietary paddle designs and materials are scientifically developed to increase the connection between a player and their paddle allowing for quicker reload action, increased power, and spin. The ProXR Advantage, Story, Signature, and Wall paddle models each feature HEXA Core technology allowing for improved playability, consistency, and control.
“The APP Tour has enjoyed its relationship with ProXR Pickleball as an event sponsor over the years, and we are thrilled to take that next step and welcome them as an official partner of the tour.” said APP Founder Ken Herrmann. “They are deeply committed to the sport of pickleball and are a terrific group of people to work with.”
“ProXR Pickleball is dedicated to the advancement and growth of the sport of pickleball through product innovation, growing the pickleball community and supporting our professional team with the APP Tour.” said ProXR Pickleball Founder and CEO Ron Saslow. “The APP Tour creates a wonderful environment for both professionals and amateurs to push the boundaries of the sport.”
The APP Tour continues its summer circuit with the APP Chicago Open Presented by Lexus on August 31 – September 4 in Highland Park, Ill. The tournament will be livestreamed on APPTV, available on YouTube and the APP Tour Facebook page.
About the APP Tour
Founded in 2019, the Association of Pickleball Professionals (APP) serves amateurs, professionals, and senior professionals in one of the fastest growing sports in the country. It is the first and only officially sanctioned tour of USA Pickleball. The 2022 APP Tour slate has over 30 tournaments including four international events, with more than $2 million in prize money. The APP Tour also prides itself on developing the next generation of champions through its Next Gen Series and other youth initiatives.
Founded in Chicago by avid pickleball player Ron Saslow, ProXR Pickleball focuses on continual innovative solutions to enhance the advancement of pickleball equipment. ProXR Pickleball features game-changing innovation and technology proven in professional sports such as the professional baseball and hockey. The unique ProXR designs are based on performance, ergonomics and bio-mechanical sciences, providing players with added control, increased spin and the ability to reload quicker in the kitchen. For further information, please visit www.proxrpickleball.com.